OPENING KEYNOTE: Reinvention of an Icon
Wednesday, October 13, 2010 - 9:30am - 10:30am
The Hudson’s Bay Co.—founded in 1670—knows a little something about longevity. Its department store The Bay is a Canadian icon; its leader, retail veteran Bonnie Brooks, has made some bold moves to keep the brand riding high despite the global recession. A dynamic speaker, Brooks will talk about how the brand has evolved throughout its extraordinary history, including the key role its award-winning store design and visual merchandising continues to play in its strategy.
Speaker(s):
