Gabrielle Rosi

Senior Design Coordinator
Whole Foods Market

Gabrielle leads design development for new stores and remodels for Whole Foods Market. With degrees in advertising and graphic design, she joined the company as an in-store team member in 1993, and over the last 24 years, has worked her way through any and all creative jobs. She oversees design for each unique store – interior architecture, environmental design, branding, along with schematic and fixture planning. Gabby strives to create a store environment that relates to the communities in which her projects are anchored. She explores community-specific elements, such as regional history, lifestyle choices, demographic comforts, and even gastronomic community needs. To implement these needs, she works collectively with the operations teams as well as architects and design consultants to achieve a shared fate vision. She serves on the Editorial Advisory Board of VMSD magazine and has been a Whole Foods Market All*Star six times.


Gabrielle lives in Oakland, Calif., with her husband and 9-year-old daughter. She enjoys making a difference, challenging authority, supporting social justice in her community, museums, baseball, and vacationing with her husband’s large family on Cape Cod every summer.


Breakout Session: Women in Design Leadership 2.0 – It Started With “No”
Breakout Session: Thirsty for Design? Modern Elixirs are Shaping Our Spaces (Interactive Discussion)